It’s hard to sleep. You’ve got a great new business idea that’s keeping your adrenaline pumping. Maybe you’ve developed a way to do something faster, cheaper or smarter.
You’re ready to be a market leader in this niche. There’s only one thing holding you back…
You need investment.
You need to tell your story to someone with the capital to back it. The development of your new business isn’t going to happen otherwise. But marketing your business to investors is complicated. You need to know where to find them and how to present yourself. Not only is this something you don’t have experience in, but it’s also something that you don’t have time for. You’re kind of busy starting a business over here!
Well, the good news is that there’s a simple solution to this not so complicated problem. Financial marketers. Using a financial marketing firm has many advantages. Check them out below.
Free Up Your Time To Focus On Your Business
Entrepreneurs have a DIY attitude – it’s how they got to where they are in the first place. But, handling the marketing obligations and running your business can lead to burnout. The amount of time spent learning new marketing techniques means you’ll be spending time away from your business. And eventually, you’ll get to a stage where you’re doing neither job justice.
Financial marketers help business owners to keep their attention where it’s needed most – running their company. Focus on your strengths, and let a qualified marketer find and manage your investors.
They Can Save You A Lot Of Money
Marketing comes with a price tag. New businesses expect to see a favorable return on their investment. Marketers without a history in financial marketing and investor relations might try ineffective avenues. This is likely to result in marketing budget being squandered, with little to no procurement of interested investors.
But reputable financial marketers, well, they know where to find interested investors. They make every marketing dollar spent worth the money by utilizing the most effective channels. And with their knowledge of the industry, they help you to identify, target and contact the right investors for your business.
No Need To Hire A Marketing Expert Full-Time
Hiring new employees is a time-consuming commitment. The onus falls on you to bring them up to speed with your company and its processes. A sufficient amount of time has to be made for onboarding and training, too. Not to mention, there may be the occasional HR nightmare.
Hiring the services of an experienced financial marketer is a completely different experience. A financial marketer means that you can have a marketing plan executed immediately – there’s no waiting period. And you get the expertise of an experienced team of professionals.
Established Relationships With Investors
One of the most difficult tasks a new stock faces is finding investors. Where to even begin looking? Working with a financial marketer means you get their expertise and a network of hungry investors. This often results in investment far sooner than you would ever be able to acquire on your own.
Many financial marketing firms offer investor relations (IR) services as well. IR focuses on the communication between your company, its investors, and stakeholders. This enables you to safely hand over another layer of responsibility to the financial marketing firm. After getting the investment, the IR keeps the communication alive with the related parties, updating them on the development of their investment.
Have a hot new stock ready for market? Contact Equity Alliance today. With over 15 years’ experience, we can help you procure investment without breaking the bank.